Environmental advocacy is key to the fundamentals of famous Texas property developer Marcus Hiles.“Making neighborhoods that perform in harmony with the ecosystem and lower carbon impact is truly my commitment,” he notes. Hiles, who is Chairman and CEO of Western Rim Property Services, has translated his viewpoint into activity in around 15,000 upscale rental townhomes and apartments in the Lone Star State. An important part of his eco-friendly building methods is installing devices labeled by the the U.S. Environmental Protection Agency as ENERGY STAR. Since the program’s introduction in 1992, Americans’ ENERGY STAR usage has lowered carbon emissions by 283.2 million metric tons. With the typical Texan spending $1,650 annually in electrical bills and another $400 annually for natural gas, power efficient devices mean savings as high as 50 percent.